It consisted of an 8 in × 12 in (20 cm × 30 cm) single-sheet price list, listing 163 items for sale with ordering instructions for which Ward had written the copy. His two partners left the following year, but he continued the struggling business and was joined by his future brother-in-law, George Robinson Thorne. In the first few years, the business was poorly received by rural retailers. Considering Ward a threat, they sometimes publicly burned his catalog.
Despite the opposition, the business grew at a fast pace over the next several decades. This was fueled by demand primarily from rural customers who were inspired by the wide selection of items that were locally unavailable.
Ward turned the copywriting over to department heads but continued poring over every detail in the catalog for accuracy. In 1883, the company's catalog, which became popularly known as the Wish Book, had grown to 240 pages and 10,000 items. By 1904, Wards had expanded such that it mailed three million catalogs, weighing 4 lb (1.8 kg) each, to customers. In 1908, the company opened a 1.25-million-square-foot (116,000 m2) building stretching along nearly one-quarter mile of the Chicago River, north of downtown Chicago. The building, known as the Montgomery Ward & Co.
Catalog House, served as the company headquarters until 1974, when the offices moved across the street to a new tower designed by Minoru Yamasaki. The catalog house was declared a National Historic Landmark in 1978 and a Chicago historic landmark in May 2000.
 In the decades before 1930, Montgomery Ward built a network of large distribution centers across the country in Baltimore, Fort Worth, Kansas City, Oakland, Portland, and St. In most cases, these reinforced concrete structures were the largest industrial structures in their respective locations. The Baltimore Montgomery Ward Warehouse and Retail Store was added to the National Register of Historic Places in 2000. Good antique condition, light wear and distressing commensurate with age and use. 26.5" x 47.5" x 67.5", surface 30".
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Add a map to your own listings. The item "Antique Montgomery Ward & Co Oak Kitchen Hoosier Cabinet Bakers Country 48" is in sale since Tuesday, September 21, 2021. This item is in the category "Antiques\Furniture\Cabinets & Cupboards". The seller is "designersconsignment" and is located in Dayton, Ohio.This item can be shipped to United States.